マーケティング研究アカデミージャーナル

1528-2678

第25巻 特別問題3(題名:マーケティング学)

総説

Sustainability through the Lens of Dynamic Capability: A Histographic Analysis

  • Rohit Bhardwaj, Sunali Bindra and Saurabh Srivastava

総説

The Performance of Banking Sector In Post Reform Era In India

  • Roop Lal Sharma, Sandeep Bhougal, Ajay Kumar Sharma

短いコミュニケーション

Impact of Marketization on Rural Consumer Wellbeing

  • Shilpa Gupta

研究論文

Basel Norms-at a Glance

  • Deepika Dhawan, Sushil Kumar Mehta

総説

Role of Telematics In Motor Insurance: A Way forward

  • Rajesh Verma, Stuti Gupta, Ajay Kumar Sharma, Vernika Sahni, Kunal Goyal

研究論文

A Study on Consumers attitude towards Online Grocery Shopping In Covid19 Pandemic

  • Ramkishen Yelamanchili, Bharati Wukadada, Aparna Jain, Poorvi Pathak

研究論文

Factors Affecting Telemedicine Healthcare Services Adoption during Covid-19 Pandemic: A Study In Indian Context

  • Nishit Kumar Srivastava, Utkal Khandelwal, Trilok Pratap Singh, Anurika Vaish

研究論文

Covid-19: Challenges and Opportunities In Indian Tourism and Hospitality Sector

  • Kumar Ratnesh, Nimit Gupta, Kiran Bala and Shilpee Aggarwal