マーケティング研究アカデミージャーナル

1528-2678

音量 26, 問題 6 (2022)

総説

Research Landscape and Future Research Agenda of Digital Entrepreneurship: A Bibliometric Literature Review

  • Kumar Anubhav, Amandeep Nahar, Arpan Anand, Kumar Aashish and Subhendu Kumar Mishra

研究論文

Transition to New Normal: Evidence from Quick Service Restaurant

  • Vidhya Pillai, Nataraja N.S., and Priya Vinod

研究論文

Minimizing Dissonance through Optimum Time-Lapse In Online Impulse Buying

  • Jyoti Tandon, Rajan Yadav and Saurabh Agrawal

総説

Data Privacy Issues Affecting the Consumer Behavior

  • Prabha Kiran, Sagar H. Mohite, Deepa Nair, Niyati Chaudhary, Kiran Bala and Indra Meghrajani

総説

A Brief History of Glass Ceiling the Past Present & the Future

  • Moon Moon Lahiri, Sankersan Sarkar and Monu Bhargava

研究論文

Social Marketing Strategies for the Non-Profit Organizations

  • Molly Chaturvedi and Ashish Kumar Biswas

総説

Short Term Liquidity of Sbi Global Factors Ltd and Ifci Factors Ltd- A Comparitive Study

  • Siraj Basha Mohammed, Podile Venkateswara Rao, Durga and Venkata Naga Siva Kumar Challa

研究論文

Is Organic Food Leading to Its Purchase Organically? Insights from Bibliometric Analysis

  • Arpan Anand, Sakshi, Sapna Jangra, Anjali Gupta and Kumar Aashish